Services
One partner. Three engines. Built to compound.
Content that earns attention, advertising that turns it into booked work, and AI that keeps the whole thing running. Under one roof, tied to what you actually sell.
$10M+ in client revenue influenced · 200+ clients across Australia · 10M+ views generated
Sound familiar?
Content, ads and systems in different places. And you holding it all together.
You know the setup. A video company makes you something beautiful with no plan for what happens next. An ads agency runs campaigns with nothing good to put in them. Someone else owns the website, the email, the CRM. When the leads don't come, everyone points at everyone else, and you're the one paying for the meeting where they do it.
Piecemeal marketing fails because the pieces were never built to fit. Content without distribution sits in a folder. Ads without real content run on stock and slogans. And nobody watches the handoffs in between, which is exactly where the leads go missing.
The system
Three products. One machine.
Everything lives under one roof: three products that feed each other. You can run one on its own and it's a complete engagement. Run them together and they compound.
Product 01
Content Engine™
Get seen.
Your organic content system, done for you. One directed shoot a month becomes weeks of native content across every platform. Strategy, filming, editing and ready-to-post assets, all handled. This is where most clients start.
Best for businesses with real substance and a quiet feed.
Explore the Content Engine →
Product 02
Client Engine™
Get clients.
The acquisition backend. Meta and Google advertising, landing pages, email and CRM that turn attention into booked calls. This is the engine that makes the content pay.
Best for businesses getting seen but not getting called.
Explore the Client Engine →
Product 03
AI Engine™
Get your time back.
The efficiency layer. Automation, lead routing, content assistance and custom AI agents that remove the busywork and keep the machine running without eating your week.
Best for businesses whose marketing works but whose admin is swallowing the win.
Explore the AI Engine →
Why it compounds
Every month makes the next one cheaper and stronger.
Here's the loop. The Content Engine™ makes the material. The Client Engine™ runs it as advertising, so the ads carry real substance instead of stock. The AI Engine™ routes every lead the campaigns win, so nothing goes cold. The data from all three feeds the next round of content, sharper than the last.
Content Engine™
Makes the material
→ Client Engine™
Runs it as advertising
→ AI Engine™
Routes every lead
↺ The data from all three feeds the next round of content.
Run one engine and it works. Run all three and each makes the others better. That compounding is the difference between a vendor you rent and a partner you keep.
Most clients start with the Content Engine™ →
What you get
The deliverables, and what they do for the business.
A monthly directed shoot
→ Weeks of ready-to-post content without lifting the workload yourself
Short-form video, edited and formatted per platform
→ You show up consistently where your buyers actually look
Meta and Google campaigns, run and managed
→ Attention pointed at the buyers who spec you in
Landing pages built to convert
→ High-intent traffic captured instead of bounced
Email, CRM and follow-up sequences
→ No enquiry goes cold or falls through
Lead routing and automation
→ Leads answered in minutes, not days
Transparent monthly reporting
→ You know what every dollar did, in plain numbers
A growing content library you own
→ Every shoot keeps paying long after the day itself
The results
Here's what the system has actually done.
$10M+
Client revenue influenced
200+
Clients across Australia
Featured result: UNSW. Content built for how prospective students actually decide, plus campaigns timed to intake. The result: a 4% increase in enrolments from a single campaign, and the enrolment target hit early. That's the system doing its job.
Also on the board: one CNH Industrial reel reached 750,000 views and helped drive millions in sales, growing into a four-year partnership. Blackwoods put 500,000 views across two campaigns into a measurable lift in direct sales.
See all the work → Your options
The honest comparison.
You have three realistic options for this work. Here's how they actually stack up, including where the others are genuinely fine.
| Criteria | Ivory Media | Traditional agency | In-house |
| Content made for you, in your sector | ✓ Shoots on farms, factory floors and campuses are our normal week | Usually outsourced or stock-heavy | Depends entirely on who you can hire |
| Advertising and content under one roof | ✓ The content feeds the ads by design | Rarely. Ads and content live in different shops | Possible, but two skill sets in one hire is rare |
| Strategy tied to what you sell | ✓ Nothing filmed or spent without a payback logic | Varies | ✓ Nobody knows the business better |
| AI and automation layer | ✓ Built in as a product | Rare | Rarely a priority until leads start slipping |
| Speed to start | Weeks | Weeks to months | Months to hire, longer to ramp |
| Cost | From $2,000/month, priced by engine | Similar or higher, often per-service retainers | A marketer’s salary, plus tools, plus the gaps one person can't cover |
| Accountability | One partner owning the whole result | Split across suppliers | Yours. Which is the problem you were trying to solve |
| Walks away with nothing if it fails | No lock-in surprises. You keep the library and the systems | Depends on the contract | n/a |
In-house isn't wrong. If you can hire a strategist, a shooter, an editor, a media buyer and a systems person, do it. Most businesses our size cannot, and one generalist hire ends up doing five jobs badly. That's the gap we fill.
Who we work with
Built for the sectors that build things.
We work with businesses in agriculture, manufacturing, industrial and education, plus government, corporate and medical. The thread across all of them: the work is real, the buyers are careful, and the expertise isn't coming across online.
You're probably a fit if the business has substance, a story that's hard to tell well, and buyers who can smell spin from a distance. You're probably not a fit if you want viral content for its own sake, or a discount supplier you can churn through. Focus is the point.
Working together
No mystery. Here's exactly how it goes.
01
A real conversation
A straight discovery call. We work out whether there's a genuine opportunity here, and which engines it lives in. If there's not, we'll tell you.
02
The diagnostic
We dig into your content, your funnel and your numbers to find where the growth is actually hiding. You walk away with a clear read either way.
03
The plan
The engines that fit, the order to run them in, and the payback logic behind every dollar. No guesswork, no filler.
04
The work, together
Shoots booked, campaigns live, systems on. Transparent reporting every month, and an honest word the moment something needs to change.
What it costs
From $2,000 a month. Priced by which engines run, and how hard.
Run one engine or all three, from $2,000 per month. The price scales with how much we shoot, run and build, and your proposal after the discovery call spells out exactly what it costs and what it should return. Ad spend stays in your own account, always visible to you. No lock-in surprises.
Specialist services
Looking for something specific?
Every specialist capability lives inside the engines. Jump straight to the one you need.
FAQ
Fair questions.
Do I have to run all three engines?
No. Most clients start with the Content Engine™ and add the others once it's working. Each engine stands on its own. They just get stronger together.
We already have an ads agency. Can you just do content?
Yes. The Content Engine™ runs happily alongside an existing setup, and it gives your ads team better material to run.
How is this different from hiring a marketing agency?
Content, ads and systems usually come from different suppliers. We build all three as one machine, in the sectors we actually film in. See the comparison above, including where the other options genuinely make sense.
How long until we see results?
Content starts landing from your first filming day. Campaigns report from the first month. Compounding is the point though: the system is built to get cheaper and stronger every cycle, not to spike and fade.
What size business do you work with?
From owner-led operations to organisations like UNSW and CNH Industrial. The common thread is substance, not size.
What if it doesn't work?
You'll know early. We report honestly and adjust. If we can't move the number that matters, you'll hear it from us before you have to ask.
More questions answered →
Find out what your best work is really worth.
Strategy-led content, advertising and AI, built to compound.
Book a discovery call