Content Engine™
Show the machinery working, the seasons turning and the operators talking. On-farm shoots, directed properly, cut into weeks of native content. No stock, no city gloss. Footage that a farmer watches and thinks: they get it.
Agriculture
Agricultural video production that speaks farmer.
Your buyers can spot generic marketing a paddock away. We film the machinery working, the seasons turning and the operators talking, then run the campaigns that put it in front of the people who actually buy.
Millions in machinery sales influenced · 5,222 videos delivered · 157 clients across Australia
Trusted in the paddock
750K+ views from a single reel. Millions in sales influenced. Real machinery, real operators, real seasons.
Sound familiar?
Word of mouth built the business. It also caps how fast it can grow.
Long buying cycles. Regional audiences spread across half a state. Products whose value only shows in the field, not in a brochure. Agriculture is one of the hardest industries to market well, which is why most of it's marketed badly: stock footage of the wrong machinery, city voiceovers, campaigns timed like the season doesn't exist.
Meanwhile your buyers are on their phones in the cab of a tractor, watching content from whoever bothered to make it properly. The reputation you built over decades deserves better than a quiet feed and a website from 2015.
How we help
Content and campaigns grounded in how this industry actually buys.
Client Engine™
Campaigns timed to buying seasons, not to a marketing calendar. Meta and Google advertising aimed at the regions and roles that matter, with landing pages built for buyers who research hard before they call.
AI Engine™
Follow-up that survives harvest. When an enquiry lands during seeding and nobody is near a desk, the system answers, routes and keeps the conversation warm until a human can take it.
The work
One reel. 750K+ views. Millions in machinery sales.
A serious agricultural brand with careful, knowledgeable buyers. We produced content built for how this industry actually watches: real machinery in real conditions. One reel alone reached 750K+ views, and the content behind it has helped drive millions in machinery sales.
On location
Straight from our agriculture shoots.
Why it matters
A generalist films a tractor. We film the right tractor, doing the right job, in the right season.
Agricultural buyers are experts. They notice when the implement doesn't match the horsepower, when the crop is wrong for the region, when the "farmer" is an actor with clean boots. One wrong detail and the whole piece reads as spin, and spin is the one thing this industry never forgives.
We shoot on farms enough for it to be routine: the early starts, the weather calls, the machinery briefings. And because we run the campaigns too, that authenticity isn't just nice footage. It's what makes the advertising convert.
What clients say
Ongoing work with one of agriculture’s biggest names says more than a testimonial. The content keeps driving sales, and the work keeps getting renewed.
Fair questions
Asked from the paddock.
Do you actually travel regional, or is this a city crew doing a day trip?
We travel. On-farm shoots across regional Australia are our normal work, not a special occasion. Early starts and weather calls included.
Can you shoot around the season?
Yes, and we plan for it. The content calendar is built around your seasons and buying windows, not a generic monthly cadence. If the window is harvest, we're there at harvest.
Our buyers are farmers. Are they really on social media?
They are, and mostly on their phones in the cab. One CNH Industrial reel reached 750K+ views from exactly that audience. The question isn't whether they're watching. It's whether they're watching you or your competitor.
We sell through dealers. Does content still help?
Yes. Content that builds demand with end buyers makes every dealer conversation easier, and dealer networks reuse good brand content constantly. We build the library once and it works at both levels.
What does it cost?
Engagements are priced by which engines run and how hard. Get in touch and you'll get a proposal with clear pricing and what it should return. No lock-in surprises.
Find out what your best work is really worth.
Strategy-led content, advertising and AI, built to compound.
Get in touch