Growing Agri-Tech

Sense Spray Product Launch

CNHI

Overview

CNHI has engaged us many times to deliver numerous video and photo assets for use in campaigns and in company brochures. Catch a glimpse of our work for CNHI here.

Our approach

Ivory Media leveraged exceptional organisational rigour, wealth of production experience and long-built vendor relationships to coordinate an efficient, effective interstate shoot, smoothly navigating the challenges of a very tight deadline and the inability to do a pre-shoot recce. Strategies included maximising ideal sunrise lighting with morning drone filming, supplemented by afternoon side-by-side vehicle filming and photography to highlight features.

A CNHI worker in the field
CNHI technology at work in the field

The outcome

CNHI continues to actively utilise Ivory’s launch assets across myriad high-visibility settings including printed brochures, website pages, expo displays along with paid social promotions on Meta and LinkedIn, boosting the performance and cost efficiency of CNH’s digital advertising and direct marketing initiatives.

With a multi-year relationship marked by consistent quality, transparency and delivery amidst variable agricultural production cycles, CNH repeatedly engages Ivory Media as a deeply embedded partner fully invested into the outcomes of their enterprise.

Ivory media crew on the tools

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